When giving a pitch to a development executive, some important tips are to be prepared, to know your audience, to refrain from overselling, and to be respectful. Preparation is a key proponent of pitching because you need to understand your concept fully, as well as be able to explain it in a way that hits all the key points. Before going into the pitch, it's important to know a little bit about your audience and the past projects they've produced, so you can foresee if your idea will be a fit with their comfort. Although there's not much time to pitch, you don't want to necessarily cram in information, as more is not always better when you risk overselling your idea. In addition, it's always a good reminder to be respectful because you don't want to offend an executive or annoy them, so it's best to keep your opinions to yourself. So far in my personal pitches, I've had difficulties with overselling my idea because sometimes I overload the pitch with every detail in my head, and it only confuses the audience even more.
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